WELCOME TO PRUDENCE GOWNS
We are an established bridal and menswear boutique in Plymouth, Devon.
Discover your perfect wedding dress at Prudence Gowns in Plymouth
About Prudence Gowns
Prudence Gowns is a luxury bridal shop located in Plymouth. Formed in 1982, we have over 30 years of experience in helping brides to be from Devon and Cornwall to find their perfect wedding dress.
We can get any dream wedding dress for you to try on from our worldwide designers. Click on the links below to view the collections.
Request an Appointment
How many people can I bring with me?
We ask you to limit your guests to 3 people – this means every bottom will have a seat during your appointment. As much as we all love opinions, over the years we have found that 3 is just right without causing the bride too much confusion!
For brides with a true entourage we ask you to stick to weekday appointment where you can truly spread out – often with the store to yourself!
Now, we are the first to want a cuddle and many of our consultants are kiddied up themselves…However, at weekends we have a strict no under 12 policy – it hurts us because they can be gorgeous but we are just too busy to accommodate your kiddies.
During the week we will welcome them with open arms and we will try to help you keep them amused as much as possible but please keep in mind we are a bridal boutique and not a “safe” zone for playing in. We also ask for calmness and respect for others, there may be other brides and their families in the shop, who have the right to enjoy a very special emotional moment without interruption.
How long are the appointments?
We try to give you as long as we can – we will always allow 1 hour and 30 minutes for our time with you to really focus on your Bridal consultation, however, during the week we may be able to extend this a little when we are really getting into our stride!
We do a variety of other appointment options as well,
Bridal Retry – for when you are popping back with a dress in your head you cannot stop thinking about – this is 1 hour long
Trying your Own Gown – appointments to try on your own gown once it arrives are 1 hour long, you are more than welcome to try on any accessories that you have purchased during this appointment.
Bridesmaids – these run in 1 hour slots where you have all our bridesmaid dresses to choose from.
What do I need to bring to my appointment?
Just yourself and a smile!
We provide all the dresses (obviously) but along with that we offer the shoes, veil etc and will help fit the gowns to you.
If you have a special pair of shoes – please feel free to bring those along.
We do suggest white or nude underwear, unless you have some fabulous pants with super heroes on to show off!
Strapless bras can help but not essential.
We request no fake tan as our dresses need to be kept in pristine condition for future brides to try on.
Can I take photographs?
Ok tough one……
Unfortunately, due to copyrights our designers are not fond of their dresses being snapped, therefore, we have tablets in store on which we can take photos of your favourites but we do ask that you keep in mind – you may be a size 10 in a size 16 gown that has been in store for 6 months – this will not shimmer and fit like your new order gown nor will a tablet capture the true look you will have. Try therefore to remember the feeling you have in a gown and not rely on images.
Tips for getting the most from your appointment
Try to arrive no earlier than 5 minutes to your appointment as we can get a little crowded but equally we only have a finite amount of time so please do try to understand if you arrive late we cannot always extend your appointment time to accommodate
Ask loads of questions – we are here to help – use us!
The more information we can get from you and the more questions you ask us the more helpful and advisory we can be when it comes to offering you gowns you may not have thought of – 9 times out of 10 it’s a gown you would never look at twice on the rail that just works when it’s on!
Don’t expect to fall in love straight away!
This sounds an odd thing to say but not every bride has that moment when she bursts into tears and cries that she found THE ONE!
More often than not you have tried on so many dresses that you have it down to 1 or 2 you like and it’s your favourite from that selection
We do love a good cry in store and if a mum or nan starts us off we will sob with the best of them but if you are a more logical non emotional person you may just be more practical about your appointment and not blub at the right moment
Don’t worry though, it doesn’t mean that you’re not doing it right it just means you are not prone to public displays of emotion and that’s ok too!